Press releases

MINSK, 11 October (BelTA) – The corporate film Continental Race of the BelAZ 70 won two trophies at the annual Cannes Corporate Media & TV Awards 2018, BelTA learned from the website of the Belarusian automobile engineering company OAO BelAZ.

The film about Belarusian haulers clinched Golden Dolphin in the Corporate Image Films nomination and Silver Dolphin in the Internal Communication nomination. The film was shot by Novosibirsk’s LBL-Production.

According to the main idea, the film demonstrates the power of the Belarusian trucks that operate well in different climatic conditions. “The film shows a simultaneous start of the 220MT BelAZ trucks in Russia's Kemerovo and South Africa's Cape Town. The film also features loading, unloading, and a confident run of the 220MT hauler along technological roads. Who is going to win in the most difficult climatic conditions of the Continental Race? In any case, it is going to be the BelAZ hauler, capable of operating both in the Siberian winter and in the African summer. The Belarusian Autoworks has never stopped in its evolvement, designing vehicles that are in demand worldwide for the past 70 years,” the company said.

The Cannes Corporate Media & TV Awards is one of the top festivals for corporate films worldwide. The jury of the festival includes Oscar and Emmy prize winners.

Photo courtesy of BelAZ