Press releases

MINSK, 22 January (BelTA) – The kit of the Belarusian team for the 2014 Winter Olympics in Sochi was presented at the National Olympic Committee in Minsk on 22 January, BelTA has learnt.

The 22-piece collection, inspired by Belarusian traditional colors, includes clothing for competition time, training, medal ceremonies and relaxation time.

According to NOC First Vice President Igor Rachkovsky, the National Committee of Lithuania played a definite role in the choice of the uniform. “They are our closest neighbors, and while talking to them we got interested in who makes their uniform. They recommended Audimas. The Lithuanian Olympic Committee has been cooperating with the company for about 8 years. We paid a visit to Lithuania to study the company’s business line and offered cooperation. Today, at the final stage, we are absolutely sure in a high quality of their product. We would like to continue our cooperation with the company in the future,” Igor Rachkovsky said.

Consultative support was provided by SportRetailProject, a partner of the National Olympic Committee of Belarus.

The new kit has already caught the fancy of Belarusian athletes. Thus, leader of the Belarusian biathlon national team Darya Domracheva was delighted with the outcome, stressing a perfect combination of quality, attractive colors and comfort.